Brand Extension in FMCG Sector Through Social Media Enabled CRM and Investigating Its Impact on Brand Equity R Verma, M Kumar Building a Brand Image Through Electronic Customer Relationship Management …, 2022 | 7 | 2022 |
E-WOM (word of mouth): a technical communication tool J Kumari, R Verma Samriddhi: A Journal of Physical Sciences, Engineering and Technology 10 (01 …, 2018 | 5 | 2018 |
Future of Indian Agriculture Using AI and Machine Learning Tools and Techniques M Kumar, P Maurya, R Verma The New Advanced Society: Artificial Intelligence and Industrial Internet of …, 2022 | 3 | 2022 |
Customer Satisfaction with Mobile Banking Services in India R Verma, M Kumar, A Singh, K Srivastava IUP Journal of Marketing Management 21 (1), 87-108, 2022 | 2 | 2022 |
Effect of Green Bond Issuance on Stock Returns of Indian Public Companies. M Kumar, R Verma IUP Journal of Applied Economics 22 (1), 2023 | | 2023 |
Role of Social Media on Buying Behaviour in Life Insurance Industry. M Relan, R Verma Turkish Online Journal of Qualitative Inquiry 12 (10), 2021 | | 2021 |
An Analysis of Factors Influencing Buying Motives of Youth towards E-retailing. J Kumari, R Verma Adhyayan: A Journal of Management Sciences 6 (2), 2016 | | 2016 |
AN EMPIRICAL STUDY ON DEVELOPMENT OF MEASUREMENT SCALE FOR HYPOTHESIZED CONCEPTUAL MODEL OF E-SERVICE QUALITY, CUSTOMER SATISFACTION AND PATRONAGE INTENTION J Kumari, R Verma | | |
Bridging the Health Inequality and Strengthening Public Health System Through Public Private Partnership RK Shastri, MR Verma | | |