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Ereni Markos
Ereni Markos
Associate Professor of Marketing
在 suffolk.edu 的电子邮件经过验证 - 首页
标题
引用次数
引用次数
年份
Online personal branding: Processes, challenges, and implications
LI Labrecque, E Markos, GR Milne
Journal of interactive marketing 25 (1), 37-50, 2011
9292011
Making choices while smelling, tasting, and listening: The role of sensory (dis) similarity when sequentially sampling products
D Biswas, LI Labrecque, DR Lehmann, E Markos
Journal of Marketing 78 (1), 112-126, 2014
1872014
Information sensitivity typology: Mapping the degree and type of risk consumers perceive in personal data sharing
GR Milne, G Pettinico, FM Hajjat, E Markos
Journal of Consumer Affairs 51 (1), 133-161, 2017
1812017
Information Sensitivity and Willingness to Provide Continua: A Comparative Privacy Study of the United States and Brazil
E Markos, GR Milne, JW Peltier
Journal of Public Policy & Marketing, 15.159, 2017
1172017
A new information lens: The self-concept and exchange context as a means to understand information sensitivity of anonymous and personal identifying information
E Markos, LI Labrecque, GR Milne
Journal of Interactive Marketing 42 (1), 46-62, 2018
712018
The value of knowing what customers really want: The impact of salesperson ability to read non-verbal cues of affect on service quality
NM Puccinelli, SA Andrzejewski, E Markos, T Noga, S Motyka
Journal of Marketing Management 29 (3-4), 356-373, 2013
522013
Psycho-social factors impacting credit acquisition and use by college students
JW Peltier, N Pomirleanu, M Endres, E Markos
Financial Literacy and the Limits of Financial Decision-Making, 177-200, 2016
412016
When data security goes wrong: Examining the impact of stress, social contract violation, and data type on consumer coping responses following a data breach
LI Labrecque, E Markos, K Swani, P Peña
Journal of Business Research 135, 559-571, 2021
402021
Addressing online behavioral advertising and privacy implications: A comparison of passive versus active learning approaches
LI Labrecque, E Markos, A Darmody
Journal of Marketing Education 43 (1), 43-58, 2021
292021
Web 2.0 and Consumers' Digital Footprint Managing Privacy and Disclosure Choices in Social Media
E Markos, LI Labrecque, GR Milne
Online consumer behavior, 157-182, 2012
192012
Changes in Consumer Willingness to Provide Information over the Last Decade: A Cohort Analysis
MR George, J Gabisch, E Markos, PE Joseph
International Journal of Integrated Marketing Communications 4 (2), 2012
182012
Value creation (vs value destruction) as an unintended consequence of negative comments on [innocuous] brand social media posts
LI Labrecque, E Markos, M Yuksel, TA Khan
Journal of Interactive Marketing 57 (1), 115-140, 2022
122022
Nonverbal decoding and effective customer service
E Markos, NM Puccinelli
Society for Consumer Psychology-Winter Conference, San Francisco, 2004
112004
Blurring the Boundaries between Real and Virtual: Consumption Experiences and the Self Concept in the Virtual World
E Markos, L Labrecque
Advances in Consumer Research 36, 884-885, 2009
82009
Joe Camel: Postmortem of a Brand Spokesperson
Marc Weinberger, Harlan Spotts, Ereni Markos
International Journal of Advertising 29 (4), 401-430, 2010
7*2010
Consumer privacy: A two essay dissertation examining perceptions of information sensitivity
EC Markos
52010
Are data breaches the new norm? Exploring data breach trends, consumer sentiment, and responses to security invasions
E Markos, P Peña, LI Labrecque, K Swani
Journal of Consumer Affairs 57 (3), 1089-1119, 2023
42023
What did You Buy? When Consumer Consider this Information Sensitive
GR Milne, S Bahl, E Markos
Marketing & Public Policy Conference Proceedings, edited by John Kozup …, 2008
22008
Are B2B data breaches concerning? Consequences of buyer's or firm's data loss on buyer and supplier related outcomes
K Swani, L Labrecque, E Markos
Industrial Marketing Management 119, 43-61, 2024
12024
Teaching qualitative research methods
PA Albinsson, W Barnes-McEntee, E Markos, M Peterson
Back to the Future: Revisiting the Foundations of Marketing, 90, 2018
12018
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