Timeliness, transparency, and trust: A framework for managing online customer complaints JL Stevens, BI Spaid, M Breazeale, CLE Jones Business Horizons 61 (3), 375-384, 2018 | 146 | 2018 |
Tell it like it is: The effects of differing responses to negative online reviews CL Esmark Jones, JL Stevens, M Breazeale, BI Spaid Psychology & Marketing 35 (12), 891-901, 2018 | 71 | 2018 |
Blockchain: a game changer for marketers? MR Gleim, JL Stevens Marketing Letters, 1-6, 2021 | 55 | 2021 |
Intercollegiate social media education ecosystem AK Abney, LA Cook, AK Fox, J Stevens Journal of Marketing Education 41 (3), 254-269, 2019 | 51 | 2019 |
Eat green, get lean: Promoting sustainability reduces consumption A Farmer, M Breazeale, JL Stevens, SF Waites Journal of Public Policy & Marketing 36 (2), 299-312, 2017 | 32 | 2017 |
Signaling green: Investigating signals of expertise and prosocial orientation to enhance consumer trust SF Waites, JL Stevens, T Hancock Journal of Consumer Behaviour 19 (6), 632-644, 2020 | 30 | 2020 |
Structured abstract: Anger, willingness, or clueless? understanding why women pay a pink tax on the products they consume JL Stevens, KJ Shanahan Creating Marketing Magic and Innovative Future Marketing Trends: Proceedings …, 2017 | 29 | 2017 |
Panic attack: How illegitimate invasions of privacy cause consumer anxiety and dissatisfaction CL Esmark Jones, JL Stevens, SM Noble, MJ Breazeale Journal of Public Policy & Marketing 39 (3), 334-352, 2020 | 28 | 2020 |
Co-producing with consumers: how varying levels of control and co-production impact affect J Stevens, CL Esmark, SM Noble, NY Lee Marketing Letters 28, 171-187, 2017 | 24 | 2017 |
Title redacted: the impact of negative online review censorship JL Stevens, CLE Jones, M Breazeale Journal of Product & Brand Management, 2021 | 13 | 2021 |
Why own when you can access? Motivations for engaging in collaborative consumption JL Stevens, CM Johnson, MR Gleim Journal of Marketing Theory and Practice 31 (1), 1-17, 2023 | 11 | 2023 |
Platform marketplaces: unifying our understanding of lateral exchange markets MR Gleim, JL Stevens, CM Johnson European Journal of Marketing 57 (1), 1-28, 2023 | 8 | 2023 |
Influence of social media posts on service performance C Esmark Jones, S Waites, J Stevens Journal of Services Marketing 36 (2), 283-296, 2022 | 8 | 2022 |
The Ostrich effect: Feeling hidden amidst the ambient sound of human voices C Ringler, CLE Jones, JL Stevens Journal of Retailing 98 (4), 593-610, 2022 | 5 | 2022 |
Trauma's effects on shopper choice confusion: The role of psychological hardiness and retailer strategies as mitigating factors SF Waites, JL Stevens, T Hancock Journal of Retailing and Consumer Services 72, 103277, 2023 | 4 | 2023 |
How do Machiavellianism, narcissism and psychopathy tendencies influence consumer avoidance and revenge-seeking following a service failure? T Hancock, SF Waites, CM Johnson, JL Stevens Journal of Consumer Marketing 40 (6), 721-733, 2023 | 4 | 2023 |
Gig worker typology and research agenda: advancing research for frontline service providers A Davidson, MR Gleim, CM Johnson, JL Stevens Journal of Service Theory and Practice 33 (5), 647-670, 2023 | 3 | 2023 |
There’s never enough: A taxonomy of online retail scarcity cues T Hancock, JL Stevens, SF Waites | 1 | 2018 |
Countering Negative Online Reviews: The Impact of Response and Responder—A Structured Abstract JL Stevens, CL Esmark, MJ Breazeale Creating Marketing Magic and Innovative Future Marketing Trends: Proceedings …, 2017 | 1 | 2017 |
Retail Reimagined: A Blueprint for Trauma-Informed Customer Experiences JL Stevens, SF Waites, T Hancock Rutgers Business Review 9 (1), 6-21, 2024 | | 2024 |