Online customer engagement in the post-pandemic scenario: a hybrid thematic analysis of the luxury fashion industry D Hoang, S Kousi, LF Martinez Electronic Commerce Research 23 (3), 1401-1428, 2023 | 13 | 2023 |
Hedonic objects and utilitarian experiences: The overriding influence of hedonism in driving consumer happiness S Kousi, G Halkias, F Kokkinaki Psychology & Marketing 40 (8), 1634-1645, 2023 | 12 | 2023 |
Revisiting a model of customer engagement cycle: a systematic review D Hoang, S Kousi, LF Martinez, S Kumar The Service Industries Journal 43 (9-10), 579-617, 2023 | 7 | 2023 |
Online customer engagement in the aftermath of covid-19: opportunities for the luxury industry D Hoang, S Kousi, LF Martinez Digital Marketing & eCommerce Conference, 259-266, 2022 | 4 | 2022 |
Happy to Have and Happy to Do: The Role of Self-Expression (A) symmetry in Material and Experiential Purchases G Halkias, S Kousi, H Baumgartner Advances in Consumer Research 48, 381-382, 2020 | 1 | 2020 |
Hedonic objects and utilitarian experiences: The overriding influence of hedonism in driving consumer happiness (vol 40, pg 1634, 2023) S Kousi, G Halkias, FK Kokkinaki PSYCHOLOGY & MARKETING 41 (2), 442-442, 2024 | | 2024 |
Cashier-Free Supermarkets and Consumer Emotions S Kousi, G Naselli EXTENDING BOUNDARIES, 47, 2022 | | 2022 |
Bienestar y felicidad en el entorno laboral MC Domenech, DD Dargin, I Gaitán, L Guillén, S Kousi, M Las Heras, ... | | 2021 |
El bienestar delos empleados 2.0 S Kousi, S Sim Harvard Deusto business review, 40-42, 2021 | | 2021 |
Having and Doing: Self-expression Asymmetries Drive Happiness Across Experiential and Material Purchases G Halkias, S Kousi JCR/IJRM Author Development Workshop, 2020 | | 2020 |
Customer behaviour and experience through a new concept of grocery shopping G Naselli PQDT-Global, 2020 | | 2020 |
Consumer Culture Imagery and Foreign Brands: Ad-Brand Incongruity and Consumers' Desire for Authenticity G Halkias, S Kousi, M Micevski Proceedings of the 2019 International Conference on Research in Advertising …, 2019 | | 2019 |
The contribution of experiential and material purchases to happiness: expanding the experience recommendation S Kousi Οικονομικό Πανεπιστήμιο Αθηνών. Σχολή Διοίκησης Επιχειρήσεων. Τμήμα …, 2018 | | 2018 |
12-E: The Impact of Purchase Motivation on Happiness: Experiential and Material Purchases S Kousi, F Kokkinaki, S Drakopoulos, C Krampe, N Gier, P Kenning, ... ACR North American Advances, 2017 | | 2017 |
HAPPINESS AND THE ASYMMETRIC MOTIVATION BEHIND EXPERIENTIAL AND MATERIAL PURCHASES S Kousi, F Kokkinaki Global Marketing Conference, 1365-1370, 2016 | | 2016 |
The Asymmetric Nature and Motivation of Experiential and Material Purchases, and Their Impact on Happiness S Kousi, F Kokkinaki Advances in Consumer Research 44, 516-517, 2016 | | 2016 |
A Work Project, presented as part of the requirements for the Award of a Master’s degree in Management from the Nova School of Business and Economics. S Kousi | | |