关注
Robert F. Lusch
Robert F. Lusch
Professor of Marketing
在 email.arizona.edu 的电子邮件经过验证
标题
引用次数
引用次数
年份
Evolving to a new dominant logic for marketing
SL Vargo, RF Lusch
Journal of marketing 68 (1), 1-17, 2004
229942004
Service-dominant logic: continuing the evolution
SL Vargo, RF Lusch
Journal of the Academy of marketing Science 36, 1-10, 2008
11948*2008
Institutions and axioms: an extension and update of service-dominant logic
SL Vargo, RF Lusch
Journal of the Academy of marketing Science 44, 5-23, 2016
43262016
Service-dominant logic: reactions, reflections and refinements
RF Lusch, SL Vargo
Marketing theory 6 (3), 281-288, 2006
29532006
Competing through service: Insights from service-dominant logic
RF Lusch, SL Vargo, M O’brien
Journal of retailing 83 (1), 5-18, 2007
28852007
Service innovation
RF Lusch, S Nambisan
MIS quarterly 39 (1), 155-176, 2015
28142015
The four service marketing myths: remnants of a goods-based, manufacturing model
SL Vargo, RF Lusch
Journal of service research 6 (4), 324-335, 2004
24562004
Interdependency, contracting, and relational behavior in marketing channels
RF Lusch, JR Brown
Journal of marketing 60 (4), 19-38, 1996
23461996
It's all B2B… and beyond: Toward a systems perspective of the market
SL Vargo, RF Lusch
Industrial marketing management 40 (2), 181-187, 2011
23032011
Service-dominant logic: Premises, perspectives, possibilities
RF Lusch, SL Vargo
Cambridge University Press, 2014
2284*2014
The service-dominant logic of marketing: Dialog, debate, and directions
RF Lusch, SL Vargo
Routledge, 2014
17172014
Service-dominant logic 2025
SL Vargo, RF Lusch
International journal of research in marketing 34 (1), 46-67, 2017
16552017
From goods to service (s): Divergences and convergences of logics
SL Vargo, RF Lusch
Industrial marketing management 37 (3), 254-259, 2008
16242008
Service, value networks and learning
RF Lusch, SL Vargo, M Tanniru
Journal of the academy of marketing science 38, 19-31, 2010
15982010
Why “service”?
SL Vargo, RF Lusch
Journal of the Academy of marketing Science 36, 25-38, 2008
11162008
Power and relationship commitment: their impact on marketing channel member performance
JR Brown, RF Lusch, CY Nicholson
Journal of retailing 71 (4), 363-392, 1995
9601995
Toward a conceptual foundation for service science: Contributions from service-dominant logic
RF Lusch, SL Vargo, G Wessels
IBM systems journal 47 (1), 5-14, 2008
9192008
Social media analytics and intelligence
D Zeng, H Chen, R Lusch, SH Li
IEEE Intelligent Systems 25 (6), 13-16, 2010
9122010
Sources of power: their impact on intrachannel conflict
RF Lusch
Journal of marketing Research 13 (4), 382-390, 1976
8581976
Service systems: a broadened framework and research agenda on value propositions, engagement, and service experience
JD Chandler, RF Lusch
Journal of Service Research 18 (1), 6-22, 2015
8422015
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