Private labels: The role of manufacturer identification, brand loyalty and image on purchase intention C Calvo Porral, MF Lang British Food Journal 117 (2), 506-522, 2015 | 172 | 2015 |
Consumers’ evolving definition and expectations for local foods M Lang, J Stanton, Y Qu British Food Journal 116 (11), 1808-1820, 2014 | 140 | 2014 |
Consumer acceptance of blending plant-based ingredients into traditional meat-based foods: Evidence from the meat-mushroom blend M Lang Food Quality and Preference 79, 103758, 2020 | 136 | 2020 |
Core dimensions of food-related lifestyle: A new instrument for measuring food involvement, innovativeness and responsibility K Brunsø, D Birch, J Memery, Á Temesi, Z Lakner, M Lang, D Dean, ... Food Quality and Preference 91, 104192, 2021 | 76 | 2021 |
How and why restaurant patrons value locally sourced foods and ingredients M Lang, A Lemmerer International Journal of Hospitality Management, 2019 | 60 | 2019 |
How crowdsourcing improves prediction of market-oriented outcomes M Lang, N Bharadwaj, CA Di Benedetto Journal of Business Research 69 (10), 4168-4176, 2016 | 56 | 2016 |
An empirical test of experiential shopping in food retailing M Lang, NH Hooker British Food Journal 115 (5), 639-652, 2013 | 47 | 2013 |
A comparison of organic-certified versus non-certified natural foods: Perceptions and motives and their influence on purchase behaviors M Lang, AC Rodrigues Appetite 168, 105698, 2022 | 38 | 2022 |
The effects of special displays on shopping behavior SC Wang, M Lang Journal of Retailing and Consumer Services 23, 125-132, 2015 | 20 | 2015 |
Simulated attention-tracking methodologies: an examination of measurement efficacy M Lang, J Kelley, K Moore Journal of Food Products Marketing 22 (8), 872-890, 2016 | 3 | 2016 |
How the structure of benefits for sustainably raised seafood may differ in the USA: implications for wider market adoption MF Lang, AC Rodrigues Journal of International Food & Agribusiness Marketing 33 (1), 84-103, 2021 | 2 | 2021 |
Consumer response to retailer-supplier brand exclusivity arrangements M Lang, J Hunt Journal of Food Products Marketing 20 (2), 115-131, 2014 | 2 | 2014 |
Impact of an Innovative Video Demonstration on Perceptions and Attitudes Toward McDonald’s Product Quality M Lang, G Beemer, P Fernandez Gaviria Journal of Food Products Marketing 27 (5), 243-254, 2021 | 1 | 2021 |
Improving marketing forecasting through Collective market intelligence MF Lang Theses and Dissertations, 2012 | 1 | 2012 |
Predicting food consumer and customer behavior Á Temesi, Z Lakner, K Brunsø, KG Grunert, D Dean, M Lang, J Memery | | 2022 |
Private labels MF Lang British Food Journal 117 (2), 506-522, 2015 | | 2015 |
Conference PROCEEDINGS Part 4 J Stanton, M Lang, K Grunert | | 2014 |
Doctoral Dissertation Award: The Institute Of Food Products Marketing J Stanton, M Lang Holistic Marketing Management Journal 4 (4), 32-34, 2014 | | 2014 |
INSTITUTE OF Foo D PRO DU CTS M RKE ‘I ‘ING J Stanton, M Lang | | 2013 |
International Food Marketing Research Symposium J Stanton, M Lang | | 2013 |