Linking lifestyle to customer lifetime value: An exploratory study in an online fashion retail market WD Dahana, Y Miwa, M Morisada Journal of Business Research 99, 319-331, 2019 | 123 | 2019 |
Research note—estimating heterogeneous price thresholds N Terui, WD Dahana Marketing Science 25 (4), 384-391, 2006 | 61 | 2006 |
Influence of individual characteristics on whether and how much consumers engage in showrooming behavior WD Dahana, HJ Shin, S Katsumata Electronic Commerce Research 18, 665-692, 2018 | 53 | 2018 |
How does shopping duration evolve and influence buying behavior? The role of marketing and shopping environment X Li, WD Dahana, Q Ye, L Peng, J Zhou Journal of Retailing and Consumer Services 62, 102607, 2021 | 48 | 2021 |
Identifying valuable customer segments in online fashion markets: An implication for customer tier programs M Morisada, Y Miwa, WD Dahana Electronic Commerce Research and Applications 33, 100822, 2019 | 45 | 2019 |
Behavioral changes of multichannel customers: their persistence and influencing factors X Li, WD Dahana, T Li, J Yuan Journal of Retailing and Consumer Services 58, 102335, 2021 | 40 | 2021 |
Hedonic service consumption and its dynamic effects on sales in the brick-and-mortar retail context J Zhou, WD Dahana, Q Ye, Q Zhang, M Ye, X Li Journal of Retailing and Consumer Services 70, 103178, 2023 | 30 | 2023 |
Price customization using price thresholds estimated from scanner panel data N Terui, WD Dahana Journal of interactive Marketing 20 (3‐4), 58-70, 2006 | 30 | 2006 |
Relative importance of motivation, store patronage, and marketing efforts in driving cross-buying behaviors WD Dahana, Y Miwa, C Baumann, M Morisada Journal of Strategic Marketing 30 (5), 481-509, 2022 | 25 | 2022 |
Empirical study of heterogeneous behavior at the base of the pyramid: the influence of demographic and psychographic factors WD Dahana, T Kobayashi, A Ebisuya Journal of International Consumer Marketing 30 (3), 173-191, 2018 | 23 | 2018 |
When does media multitasking induce store visit and conversion? The influence of motivational factors M Ye, WD Dahana, C Baumann, X Li Electronic Commerce Research and Applications 59, 101256, 2023 | 16 | 2023 |
The moderating roles of prior attitude and message acceptance in electronic word of mouth S Heejae, WD Dahana International Journal of Business and Information 12 (2), 183, 2017 | 14 | 2017 |
Autoencoder-enabled potential buyer identification and purchase intention model of vacation homes F Li, S Katsumata, CH Lee, Q Ye, WD Dahana, R Tu, X Li IEEE Access 8, 212383-212395, 2020 | 10 | 2020 |
How do search ads induce and accelerate conversion? The moderating role of transaction experience and organizational type TM Chalil, WD Dahana, C Baumann Journal of Business Research 116, 324-336, 2020 | 10 | 2020 |
What inhibits consumers in emerging countries from engaging in status consumption? A latent class conjoint analysis approach ARSI Ali, WD Dahana International Journal of Emerging Markets 18 (9), 2765-2789, 2023 | 9 | 2023 |
Influence of product involvement on tourist shopping behavior: The mediating role of place attachment, satisfaction, and visit frequency M Abdulsalam, WD Dahana Journal of International Consumer Marketing 34 (5), 552-566, 2022 | 9 | 2022 |
Behavioral impacts of promotion-induced cross-buying: The moderating roles of age and gender M Morisada, Y Miwa, WD Dahana Journal of Business Diversity 18 (2), 2018 | 9 | 2018 |
マーケティングの統計分析 照井伸彦 (No Title), 2009 | 9 | 2009 |
Cross-industrial study on satisfaction-commitment-PWOM linkage: The role of competition, consumption visibility, and service relationship R Sakiyama, WD Dahana, C Baumann, M Ye Journal of Business Research 160, 113715, 2023 | 7 | 2023 |
Cross-selling across stores or within a store? Impacts of cross-buying behavior in online shopping malls WD Dahana, M Morisada, Y Miwa Journal of Marketing Channels 25 (1-2), 47-72, 2018 | 7 | 2018 |