Occupational health and safety in the framework of corporate social responsibility MJ Montero, RA Araque, JM Rey Safety Science 47 (10), 1440-1445, 2009 | 190 | 2009 |
Social marketing: Rebels with a cause G Hastings, C Domegan Routledge, 2017 | 96 | 2017 |
Online marketing strategy and market segmentation in the Spanish rural accommodation sector AI Polo Peña, DM Frías Jamilena, MÁ Rodríguez Molina, JM Rey Pino Journal of Travel Research 55 (3), 362-379, 2016 | 37 | 2016 |
Qualitative insights into the commercialization of wood pellets: The case of Andalusia, Spain I García-Maroto, F Muñoz-Leiva, JM Rey-Pino Biomass and Bioenergy 64, 245-255, 2014 | 27 | 2014 |
The plain truth about tobacco packaging G Hastings, K Gallopel-Morvan, JM Rey Tobacco Control 17 (6), 361-362, 2008 | 27 | 2008 |
Innovations in social marketing and public health communication: Improving the quality of life for individuals and communities M Terblanche-Smit, NS Terblanche Innovations in Social Marketing and Public Health Communication: Improving …, 2015 | 25 | 2015 |
Demarketing tobacco products: the influence of plain packs on smokers and non-smokers perceptions and behavioural intentions K Gallopel-Morvan, ORA JACqueS, W Mathias, JMR Pino Journal de gestion et d’économie médicales 30 (5), 322-331, 2012 | 18 | 2012 |
The influence of cultural intelligence on intention of internet use AL Coves Martínez, CM Sabiote-Ortiz, JM Rey-Pino Spanish Journal of Marketing-ESIC 22 (2), 231-248, 2018 | 16 | 2018 |
Una imagen vale más que mil palabras: efectos de las advertencias sanitarias visuales en el descenso del consumo de tabaco: un estudio desde la perspectiva del marketing … JM Rey Pino, B Lacave García, MI Viedma del Jesús, K Gallopel-Morvan Cuadernos de Gestión 10, 149, 2010 | 12 | 2010 |
El envase neutro de los productos de tabaco: una nueva estrategia para el control del tabaquismo JM Rey-Pino, I Nerín, MB Lacave-García Gaceta Sanitaria 31, 62-65, 2017 | 11 | 2017 |
When staff create the organisational culture: a case study in the Spanish emergency health care system JM Rey Pino, GS Gardey, I Hagen Journal of Health Management 10 (2), 163-189, 2008 | 9 | 2008 |
Perceptions of plain cigarette packaging among smokers and non-smokers in Andalusia (Spain) B Lacave-García, JM Rey-Pino, K Gallopel-Morvan, C Moodie, ... Gaceta Sanitaria, 2018 | 7 | 2018 |
The role of mobile payment systems in Electronic Commerce F Liébana-Cabanillas, F Muñoz-Leiva, JA Ibáñez-Zapata, J Rey-Pino Actas de la EMAC Conference, 2012 | 7 | 2012 |
Demarketing cigarettes through plain cigarette packaging K Gallopel-Morvan, C Moodie, J Rey Actes du Congres international de l'AFM (association Francaise du Marketing), 17, 2010 | 7 | 2010 |
La seguridad y salud en el trabajo en el marco de la responsabilidad social de la empresa MJM Simó, RA Padilla, JMR Pino Revista de fomento social, 199-216, 2007 | 6 | 2007 |
Marketing social para el entorno sanitario: Una aplicación para los servicios de urgencias de los hospitales públicos JMR Pino Revista Internacional de Marketing Público y No Lucrativo 1 (2), 43-56, 2004 | 5 | 2004 |
Alternatives for Targeting Women in Anti-Smoking Campaigns: Insights from a Smoking Perceived Value Perspective. MJ Montero-Simó, AI Polo-Peña, Á Araque-Padilla, rafael, JM Rey-Pino Journal of Consumer Affairs 52 (2), 480-494, 2018 | 4 | 2018 |
Alternatives for Targeting Women in Anti‐Smoking Campaigns: Insights from a Smoking Perceived Value Perspective MJ Montero‐Simó, AI Polo‐Peña, R Araque‐Padilla, JM Rey‐Pino Journal of Consumer Affairs, 2017 | 4 | 2017 |
Colapsos en los servicios de urgencias: una investigación del comportamiento de los usuarios JMR Pino Estudios DE Economía Aplicada 24 (3), 2006 | 4 | 2006 |
Globalización y tecnologías sanitarias P Rey-Biel, J Rey, CC Gómez, C Repeto, MS Bayle Globalización y salud, 2005 | 3 | 2005 |