Exploring carsharing usage motives: A hierarchical means-end chain analysis T Schaefers Transportation Research Part A: Policy and Practice 47, 69-77, 2013 | 360 | 2013 |
How the burdens of ownership promote consumer usage of access-based services T Schaefers, SJ Lawson, M Kukar-Kinney Marketing letters 27, 569-577, 2016 | 306 | 2016 |
Contagious Effects of Customer Misbehavior in Access-Based Services T Schaefers, K Wittkowski, S Benoit, R Ferraro Journal of Service Research 19 (1), 3-21, 2016 | 264 | 2016 |
Leaving the home turf: How brands can use webcare on consumer-generated platforms to increase positive consumer engagement J Schamari, T Schaefers Journal of Interactive Marketing 30 (1), 20-33, 2015 | 245 | 2015 |
Compulsive buying in online daily deal settings: An investigation of motivations and contextual elements M Kukar-Kinney, AC Scheinbaum, T Schaefers Journal of Business Research 69 (2), 691-699, 2016 | 237 | 2016 |
Service Recovery via Social Media: The Social Influence Effects of Virtual Presence T Schaefers, J Schamari Journal of Service Research 19 (2), 192-208, 2016 | 140 | 2016 |
Managing a sponsored brand: the importance of sponsorship portfolio congruence MD Groza, J Cobbs, T Schaefers International Journal of Advertising 31 (1), 63-84, 2012 | 111 | 2012 |
Standing out from the crowd: niche product choice as a form of conspicuous consumption T Schaefers European Journal of Marketing 48 (9/10), 1805-1827, 2014 | 86 | 2014 |
Access-based Services for the Base of the Pyramid T Schaefers, R Moser, G Narayanamurthy Journal of Service Research 21 (4), 421-437, 2018 | 72 | 2018 |
The Effect of Compensation Size on Recovery Satisfaction After Group Service Failures: The Role of Group Versus Individual Service Recovery AK Albrecht, T Schaefers, G Walsh, SE Beatty Journal of Service Research 22 (1), 60-74, 2019 | 69 | 2019 |
Do Price Promotions Help or Hurt Premium-Product Brands?: The Impact of Different Price-Promotion Types On Sales and Brand Perception F Zoellner, T Schaefers Journal of Advertising Research 55 (3), 270-283, 2015 | 54 | 2015 |
Outcome-based contracting from the customers' perspective: A means-end chain analytical exploration T Schaefers, S Ruffer, E Böhm Industrial Marketing Management 93, 466-481, 2021 | 40 | 2021 |
More of the same? Effects of volume and variety of social media brand engagement behavior T Schaefers, T Falk, A Kumar, J Schamari Journal of Business Research 135, 282-294, 2021 | 34 | 2021 |
Understanding on-the-go consumption: Identifying and quantifying its determinants S Benoit, T Schaefers, R Heider Journal of Retailing and Consumer Services 31, 32-42, 2016 | 25 | 2016 |
No Vehicle Means No Aid—A Paradigm Change for the Humanitarian Logistics Business Model M Hirschinger, R Moser, T Schaefers, E Hartmann Thunderbird International Business Review, 2015 | 25 | 2015 |
From goods to services consumption: A social network analysis on sharing economy and servitization research MP Fritze, F Urmetzer, GF Khan, M Sarstedt, A Neely, T Schäfers SMR-Journal of Service Management Research 2 (3), 3-16, 2018 | 23 | 2018 |
The sharing economy at the base of the economic pyramid: How access-based services can help overcome ownership risks T Schaefers, G Narayanamurthy, R Moser, M Leban Psychology & Marketing 38 (11), 2073-2088, 2021 | 22 | 2021 |
Free no more-investigating customer reactions to unexpected free-to-fee switches GP Cziehso, T Schaefers, M Kukar-Kinney Journal of Business Research 101, 229-242, 2019 | 18 | 2019 |
Message Reframing in Advertising N Neudecker, FR Esch, T Schaefers, S Valussi Psychology & Marketing 31 (11), 946-957, 2014 | 18 | 2014 |
On-demand features: Consumer reactions to tangibility and pricing structure T Schaefers, M Leban, F Vogt Journal of Business Research 139, 751-761, 2022 | 15 | 2022 |