| Adoption of industry 4.0 evidence in emerging economy: Behavioral reasoning theory perspective N Virmani, S Sharma, A Kumar, S Luthra Technological Forecasting and Social Change 188, 122317, 2023 | 49 | 2023 |
| Analyzing employee perspectives on the impact of COVID-19 on sustainable practices: A study of five-star hotels in India K Mehta, S Sharma Worldwide Hospitality and Tourism Themes 13 (5), 636-645, 2021 | 24 | 2021 |
| Detailed investigation of influence of machine learning (ML) and big data on digital transformation in marketing A Jain, KK Ramachandran, S Sharma, T Sharma, P Pareek, B Pant 2022 2nd International Conference on Advance Computing and Innovative …, 2022 | 14 | 2022 |
| Theory of Reasoned Action: Assessing Customers’ Inclination Towards Eco-friendly Hotels in Northern India DS Sharma IJRAR 6 (2), 2019 | 5 | 2019 |
| An empirical model for assessing consumer behaviour towards hotel sustainable practices: a study from emerging economy S Sharma, A Mahajan, N Virmani, G Kukreja, K Mehta Competitiveness Review: An International Business Journal 33 (1), 222-239, 2023 | 4 | 2023 |
| Sustainable Practices in Hotels: A Study of Five Star Hotels in Northern India A Kumar, A Mahajan, DS Sharma Administrative Development, A Journal of HIPA, Shimla 6 (January-June,2019 …, 2020 | 2 | 2020 |
| Impact of ‘Work from Home’ on Women DAS Dr. Shikha Sharma Third Concept 36 (429), 107-110, 2022 | | 2022 |
| Assessing the Impact of Covid 19 on the Tourism Industry: A Consumer Perspective SSJ Kamakshi Mehta,Shikha Sharma ADMINISTRATIVE DEVELOPMENT: A JOURNAL OF HIPA, SHIMLA 8 (Special Issue-1), 2021 | | 2021 |
| A study of the impact of COVID-19 on buying behavior of consumers SS Kamakshi Mehta Shodh Sarita 7 (27), 2021 | | 2021 |
| ANALYISNG SUSTAINABLE PRACTICES ADOPTED BY HOTELS: A CONSUMER PERSPECTIVE AM Shikha Sharma Kanpur Philosophers 8 (1), 2021 | | 2021 |
| Assessing the Impact of Cause-related Marketing on the Purchase Behaviour of Consumers in the Region of Assam AM Shikha Sharma PIMT Journal Of Research 13 (3), 2021 | | 2021 |
| A Review of Sustainable Practices adopted by Hotels Industry DS Sharma, DA Mahajan Test Engineering and Management(Scopus Indexed) 83 (Marc-April,2020), 23614 …, 2020 | | 2020 |
| Impact of Sustainable Practices at Indian Hotels in Northern India on Consumer Behaviour DS Sharma Think India Journal, 2019 | | 2019 |
