An empirical investigation into why startups resist use of digital marketing J Chakraborti, A Dutta, B Jana Journal of Content, Community & Communication 15 (8), 69-83, 2022 | 12 | 2022 |
Digital marketing adoption among startups in India: A systematic review and bibliometric analysis J Chakraborti, A Dutta, B Jana Journal of Information and Optimization Sciences 43 (6), 1301-1309, 2022 | 4 | 2022 |
HR@ Analytics: Leveraging the Power of Technology to Create Super Performers J Chakraborti, R Tripathi, S Khan Global Vision Publishing House, 2017 | 2 | 2017 |
Will Automation and Artificial Intelligence Disrupt the Future Workplace? J Chakraborti, S MAURYA Technological and Managerial Strategies for Next Generation Transformation, 376, 2019 | 1 | 2019 |
Orchestrating Sustainable Competitive Advantage in Start-Ups Through Artificial Intelligence S Kumar, P Verma, J Chakraborti, H Paul, EP Singh Academy of Management Proceedings 2024 (1), 17414, 2024 | | 2024 |
Fingertips: how women entrepreneurs are reshaping the beauty and wellness business in India J Chakraborti, M Dasgupta, B Jana Emerald Emerging Markets Case Studies 12 (2), 1-29, 2022 | | 2022 |
Digital Marketing Adoption Among Startups in India An Empirical Analysis J Chakraborti Agartala, 0 | | |
CAN START-UPS LEVERAGE METAVERSE FOR DEVELOPING DISRUPTION BUSINESS MODELS? AN INTERPRETIVE STRUCTURAL MODELLING APPROACH J Chakraborti, A Dutta, P Chaudhary | | |
ANTECEDENTS TO THE CREATION OF EFFECTIVE AND DISRUPTIVE BUSINESS MODELS FOR START-UPS BY LEVERAGING METAVERSE–AN INTERPRETIVE STRUCTURAL MODELLING APPROACH J Chakraborti, P Chaudhary, A Dutta | | |
An Empirical Investigation on the Effect of Applying Artificial Intelligence Tools in Human Resource Analytics B Jana, SK Pal, J Chakraborti, MM Baral, S Mukherjee, HS Shyam Disruptive Artificial Intelligence and Sustainable Human Resource Management …, 0 | | |
A Study to understand the effect of rising NPAs in Indian banks on the Indian economic growth J Chakraborti | | |
Human Capital Analytics-Leveraging the Power of Technology to create Super Performers J Chakraborti | | |