The strategic orientations of rapidly internationalizing software companies M Ruokonen, S Saarenketo European Business Review 21 (1), 17-41, 2009 | 120 | 2009 |
Market orientation and internationalisation in small software firms M Ruokonen, N Nummela, K Puumalainen, S Saarenketo European Journal of Marketing 42 (11/12), 1294-1315, 2008 | 70 | 2008 |
Market orientation and product strategies in small internationalising software companies M Ruokonen The Journal of High Technology Management Research 18 (2), 143-156, 2008 | 46 | 2008 |
Transforming boundaries: how does ChatGPT change knowledge work? P Ritala, M Ruokonen, L Ramaul Journal of Business Strategy, 2023 | 42 | 2023 |
Network management–the key to the successful rapid internationalisation of the small software firm? M Ruokonen, N Nummela, K Puumalainen, S Saarenketo International Journal of Entrepreneurship and Innovation Management 6 (6 …, 2006 | 39 | 2006 |
Revising marketing strategies for supplier selection criteria: small firm approach from the information and communications industry J Hätönen, M Ruokonen Journal of Business & Industrial Marketing 25 (2), 159-167, 2010 | 24 | 2010 |
Creational and conversational AI affordances: How the new breed of chatbots are revolutionizing the knowledge industries L Ramaul, P Ritala, M Ruokonen Business Horizons, 2024 | 8 | 2024 |
Expanding the IB research agenda on international outsourcing J Hätönen, M Ruokonen Anxieties and management responses in international business, 174-192, 2007 | 8 | 2007 |
Global network management-ideas and tools for ICT firms to succeed in international network management M Ruokonen, J Hätönen, J Lindqvist, S Jantunen, E Marjakoski, ... Lappeenranta University of Technology, Lappeenranta, 2008 | 6 | 2008 |
The Challenge of Accelerated International Growth: A Focus on Winners and Losers in the Finnish Software Sector N Nummela, S Saarenketo, J Hätönen, M Ruokonen Contemporary Challenges to International Business, 126-147, 2009 | 5 | 2009 |
The Role of support services during the internationalisation of Finnish software SMEs O Kuivalainen, J Lindqvist, M Ruokonen, S Saarenketo Key Success Factors of SME Internationalisation: A Cross-Country Perspective …, 2018 | 4 | 2018 |
Selling and monetizing data in B2B markets: Four data-driven value propositions P Ritala, J Keränen, J Fishburn, M Ruokonen Technovation 130, 102935, 2024 | 3 | 2024 |
Market Orientation in Rapidly Internationalizing Small Companies—Evidence from the Software Industry M Ruokonen Lappeenranta University of Technology, 2008 | 3 | 2008 |
How to succeed with an AI-first strategy? M Ruokonen, P Ritala Journal of Business Strategy, 2023 | 2 | 2023 |
Show me the data! Developing data-driven culture in industrial AI P Ritala, H Hussinki, M Ruokonen, P Aaltonen Proceedings of the proceedings of the XXXIII ISPIM innovation conference …, 2020 | 1 | 2020 |
Market creation for radical ICT innovations? an empirical analysis M Ruokonen, N Nummela, K Puumalainen, S Saarenketo International Journal of Technology Marketing 3 (2), 97-115, 2008 | 1 | 2008 |
It’s all connected: IoT-affordances and connectivity-based business model innovation L Treves, M Ruokonen, P Ritala Handbook on Digital Platforms and Business Ecosystems in Manufacturing, 71-86, 2024 | | 2024 |
Generative AI as an Enabler of Business Model Innovation: A Multiple-Case Study L Ramaul, M Ruokonen, P Ritala, T Clauss Academy of Management Proceedings 2024 (1), 16009, 2024 | | 2024 |
The Metaverse Flywheel: Creating Value across Physical and Virtual Worlds P Ritala, M Ruokonen, A Kostis California Management Review, 00081256241252700, 2024 | | 2024 |
Should businesses jump on the virtual world bandwagon? M RUOKONEN, P RITALA HOW TO BUILD A SUSTAINABLE WORLD WITH WEB 3.0?, 28, 2023 | | 2023 |