How Lufthansa Capitalized on Big Data for Business Model Renovation.

HM Chen, R Schuetz, R Kazman… - MIS Quarterly …, 2017 - search.ebscohost.com
Enterprises have begun to derive value from big data, but many challenges remain. This
article reports how Lufthansa successfully discovered big data value, addressed the …
被引用次数：121 相关文章

How Lufthansa Capitalized on Big Data for Business Model Renovation.

HM Chen, R Schütz, R Kazman… - MIS Quarterly …, 2017 - search.ebscohost.com
Enterprises have begun to derive value from big data, but many challenges remain. This
article reports how Lufthansa successfully discovered big data value, addressed the …

How Lufthansa Capitalized on Big Data for Business Model Renovation

HM Chen, R Schutz, R Kazman… - MIS Quarterly Executive, 2017 - aisel.aisnet.org
Enterprises have begun to derive value from big data, but many challenges remain. This
article reports how Lufthansa successfully discovered big data value and addressed the …