Webpage design has become an important component affecting user satisfaction when they
surf the Internet. Interface designers are struggling to improve the quality of user experience …

The use of the Internet has become an essential part of our everyday lives. People surf the
website with various purpose to accomplish their personal goals. Inline with the thriving …

The evolution of internet business has lead e-Commerce businesses to battle with
competitors, especially in the effort to enhance visitor's stickiness to their website targeting to …

In the early days of e-Commerce, web designers follow their intuition of how the website
should look like. Further development of web design have seen for instance Nielsen's …

In the discipline of design science, the integration of cognitive, semantic and affective
elements is crucial in the conception and development of designed products. IT artefact …

User interface design plays an important role in web design. Designing a user interface that
satisfies the emotional needs of the users is essential as the user interface plays a crucial …

As a medium of high-frequency access, websites highly affect our life. Due to the specific
and subjective content selection criteria of viewers, they prefer to click on pages that they …

Considering the overall consumer preference based on Kansei engineering, this paper
focuses on optimising the appearance design of e-commerce web. In the beginning, we …

A home page is an entry interface of hyperdocuments for presenting a Website's information
to visitors, which is mostly concerned with human perception in terms of users' …

In the fiercely competitive product market, product designs have already moved from the
product-oriented approach to a marketing-oriented approach, and gradually to a customer …