Big data-driven supply chain performance measurement system: a review and framework for implementation

SS Kamble, A Gunasekaran - International journal of production …, 2020 - Taylor & Francis
… on the results of the study a framework on BDDSC performanceperformance measurement
system in their organisation. … -PMS is capable of predicting the future performance, some of …

Big data-driven strategic orientation in international marketing

S Akter, MA Hossain, Q Lu, SMR Shams - International Marketing …, 2021 - emerald.com
… a holistic conceptual framework for big data-driven strategic … and (2) data-driven market
orientation along with innovation … or ordering, enabling firms to collect a big chunk of customers' …

Big-data-driven safety decision-making: a conceptual framework and its influencing factors

L Huang, C Wu, B Wang, Q Ouyang - Safety science, 2018 - Elsevier
… Safety data and information are the most valuable assets for organizations’ safety
decision-making (SDM), especially in the era of big data (BD). In this study, a conceptual framework

Big data‐savvy teams' skills, big datadriven actions and business performance

P Akhtar, JG Frynas, K Mellahi… - British Journal of …, 2019 - Wiley Online Library
… of big data-savvy (BDS) teams’ skills, big data-driven (BDD) actions and business performance.
… Thus, we argue that the use of BDS teams’ skills enables organizations to gain valuable …

Big data and firm marketing performance: Findings from knowledge-based view

S Gupta, T Justy, S Kamboj, A Kumar… - … Forecasting and Social …, 2021 - Elsevier
… of big data and personalized marketing enables marketers to … advantage by deploying big
data driven practices requires … For the same, a conceptual framework was presented with …

Data-driven marketing for growth and profitability

B Grandhi, N Patwa, K Saleem - EuroMed Journal of Business, 2021 - emerald.com
… In the age of digital disruptions, industries are increasingly becoming data centric, and
data-driven marketing decision and technology has now become pervasive in the industry. The …

Data-Driven Organizations: Review, Conceptual Framework, and Empirical Illustration

H Fischer, M Wiener, S Strahringer… - … of Information …, 2023 - journal.acs.org.au
… On this basis, we define a DDO as an organization (1) with a data-driven culture, enabling
and inspiring organizational members on all levels to embrace data as the backbone of their …

Understanding the value of big data in supply chain management and its business processes: Towards a conceptual framework

M Brinch - International Journal of Operations & Production …, 2018 - emerald.com
… The adoption of big data in SCM enables business processes to better utilize data and
information as a new/enhanced resource and input to a specific process or activity. …

The conceptual framework on integrated flexibility: an evolution to data-driven supply chain management

A Khanuja, RK Jain - The TQM Journal, 2023 - emerald.com
… is the strategy that enables organisations to achieve different … conceptual framework that
connects different supply chain strategies and practices to improve supply chain performance

A Consumer Analytics Framework for Enabling Data-Driven Marketing Intervention Methods

E Camilleri, S Miah - 2017 4th Asia-Pacific World Congress on …, 2017 - ieeexplore.ieee.org
… a conceptual framework for consumer analytics design. Our proposed framework utilises …
meet rapidly changing consumer demands, whilst maximising business performance. …