Changes in the innovation-and marketing-habits of family SMEs in the foodstuffs industry, caused by the coronavirus pandemic in Hungary

N Bajkó, Z Fülöp, KN Pércsi - Sustainability, 2022 - mdpi.com
… of innovation initiatives that small and medium enterprises … to create a business and marketing
strategy perspective, which … marketing approach of Hungarian entrepreneurs in Slovakia. …

The impact of the innovative Total Quality Management tool in small and medium-sized enterprises

P Gallo, B Balogova, L Tomcikova, J Nemec - 2019 - essuir.sumdu.edu.ua
… the research of applying the innovative Total Quality Management tool in the small and
medium enterprises in Slovakia. It is the use of innovative management tools such as TQM that …

[PDF][PDF] Innovation policy of smes in Slovakia in the context of European union innovation policy

E Ivanová, M Kordos - Маркетинг і менеджмент інновацій, 2017 - irbis-nbuv.gov.ua
… sources used by small and medium enterprises (SMEs) in Slovakia to finance innovation
are … Types of innovation the small and medium enterprises are investing their sources in are …

Marketing tools in the era of digitization and their use in practice by family and other businesses

N Petrů, J Kramoliš, P Stuchlík - E & M Ekonomie a Management, 2020 - publikace.k.utb.cz
… must integrate specific resources and capabilities, apply innovative marketing processes …
execution of marketing strategy with the use of modern communications tools, companies with …

Examining the Relationship between Innovation Activity and Corporate Cooperation among Small and Medium-sized Business Operating in the Slovak ICT Sector

E Korcsmaros, R Machova, A Csereova - 2024 - essuir.sumdu.edu.ua
used statistical methods to examine the innovation ability of companies in terms of difficulties
entering the market and the … between market structure and innovation. They found that large …

The approach to Industry 4.0 within the Slovak business environment

A Grenčíková, M Kordoš, J Sokol - Social Sciences, 2019 - mdpi.com
… because the Slovak economy still uses its comparative … and medium-sized enterprises
where this trend could be different and we wanted to explore their efforts to adapt to innovation

The innovativeness and usage of the balanced scorecard model in SMEs

Z Dudic, B Dudic, M Gregus, D Novackova, I Djakovic - Sustainability, 2020 - mdpi.com
… the balanced scorecard model in small- and medium-sized companies as the basis for a
model for assessing innovative activities in the Republic of Slovakia and the Republic of Serbia. …

Selected factors of corporate management in SMEs sector

J Belas, B Gavurova, V Machova… - … Journal of Management …, 2020 - yadda.icm.edu.pl
… working in small enterprises in Slovakia change over time. … uses innovations determined
by suppliers and business growth. The authors also examined the extent to which the innovative

Management of Innovation Development in the Slovak Republic: Critical Evaluation of the Investment Aid System

L Hvolkova, L Klement - 2020 - essuir.sumdu.edu.ua
business entities, which received investment aid was obtained from the Ministry of Economy
of the Slovak … The paper examines the use of investment aid in Slovakia for the period 2002-…

[PDF][PDF] Enterprises' innovative activity management oriented to their market value increase

S Labunska, A Pylypenko, M Sobakar… - Entrepreneurship and …, 2024 - jssidoi.org
… Comparison of the level of innovative capacity of Ukraine, Slovakia, and European … can
expressed more precisely through the use of the enterprise's intellectual capital in the presence …