… , he or she would do so to enhance his or her own status within the group. Informational
influence occurs through the relationship between subjective norms and perceived usefulness. …

… , including tactics such as invoking similarity as a mechanism to enhance liking or social
proof through indicators of false consensus, signal efforts to capitalize on ambiguities between …

… through the process of persuasion. For now, we believe that a firm understanding of social
influence is an … The preceding examples raise two important issues. First, persuasion and …

… the social influence of prior reviews and improving the accuracy of online product/service
ratings, which will eventually enhance business and the reputation of online review platforms. …

… In addition, normative social influence can enhance the source credibility, as people tend
to conform to authority and the actions of celebrities when making decisions. Therefore, an …

… ’s model of argumentation, this paper understands how impression formation in online
communities influences the … Most physicians can use impression management to enhance their …

… Based on the observation that users influence their friends, research has been done to use
… An increase in the adoption of the Internet has led to an increase in the use of Online Social …

… on the group identity explanation of social influence, grounded in self-… influence,
interdependence, and social network approaches, as well as approaches to persuasion and …

… B2C e-commerce platform—as the example, this paper collects data about three factors
that influence consumers' first impression on their search results: the price of a product, the …

… we improved state-of-the-art approaches to group recommendations by focusing on the effect
of social influence on … ሺଵሻ is a N×1 vector which represents the initial impression of group …