In this thesis, I will attempt to create multimodal understanding of public health posters used in two global cities-New York City and Hong Kong. In contrast to prior research that is either …
Y Chen - SHS Web of Conferences, 2024 - shs-conferences.org
Health science popularization, as an effective strategy for transmitting health knowledge and improving audience health literacy, has received increasing attention in the past two years …
C Ezirim, AO Joy - South Asian Res J Art Lang Lit, 2023 - sarpublication.com
The Visual Grammar approach is effective in examining the communicative value of healthcare posters. As semiotic resources, these posters comprise both images and text for …