How social commerce constructs influence customers' social shopping intention? An empirical study of a social commerce website

CY Li - Technological Forecasting and Social Change, 2019 - Elsevier
Social commerce takes advantage of social networking capabilities and provides features
that encourage customers to share personal experiences. Because social commerce has …
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How social commerce constructs influence customers' social shopping intention? An empirical study of a social commerce website

CY Li - Technological Forecasting and Social Change, 2019 - ideas.repec.org
Social commerce takes advantage of social networking capabilities and provides features
that encourage customers to share personal experiences. Because social commerce has …

How social commerce constructs influence customers' social shopping intention? An empirical study of a social commerce website

CY Li - Technological Forecasting and Social Change, 2019 - econpapers.repec.org
Social commerce takes advantage of social networking capabilities and provides features
that encourage customers to share personal experiences. Because social commerce has …