[PDF][PDF] Digital marketing skills in high demand: exploratory study of multiple competencies for a marketing professional

H Neuvonen, M Pecoraro - Athens journal of business & economics, 2024 - zbw.eu
In recent years, there has been growing interest in studying digital marketing education.
Prior research approaches marketing education from the perspective of change and …

[PDF][PDF] Digital Marketing Skills in High Demand: Exploratory Study of Multiple Competencies for a Marketing Professional

H Neuvonen, M Pecoraro - athensjournals.gr
In recent years, there has been growing interest in studying digital marketing education.
Prior research approaches marketing education from the perspective of change and …