What do we know about customer churn behaviour in the telecommunication industry? A bibliometric analysis of research trends, 1985–2019
J Bhattacharyya, MK Dash - FIIB Business Review, 2022 - journals.sagepub.com
The literature on telecommunications customer churn behaviour has grown in importance
and volume since the early 2000s. This study performed a quantitative bibliometric …
and volume since the early 2000s. This study performed a quantitative bibliometric …