There seems to beno need in 1997 to delineate the emergence of the global marketplace,
the rise of multinational companies, the forging of trade alliances and market group treaties …

The sole chapter on international business commu-nication in our textbook provided a
valuable introduction to the topic. But it triggered the notion that it is nearly impossible to …

Pedagogy and research in intercultural and international communication depend on an
understanding of a framework of concepts:(a) the instability and ambiguity of cross-cultural …

sized reference guide that not only gives practical information and instructions on ways to
effectively communicate across cultures but also provides theoretical concepts with generic …

Within an increasingly global marketplace, discussions of intercultural communication are
important in business and technical communication classrooms. Although many business …

This paper first examines the reasons for the lack of interest in international communication
in required introductory business communications courses at schools of higher education. It …

The global business community makes understanding cultural differences importantfor
business communication students, ourfuture managers and negotiators. But discussions of …

All too often the focus of intercultural business communication courses is on general
intercultural communication rather than on intercultural business communication. However …

ERIC - EJ435339 - Internationalizing the Business Communication Curriculum., Business
Education Forum, 1991 NotesFAQContact Us ERIC - Institute of Education Sciences Collection …

Globalization promises a world without boundaries that will increasingly necessitate the
exchange of international and intercultural business communication. In this globalization …