Optimal platform sales mode in live streaming commerce supply chains

L Yang, C Zheng, C Hao - Electronic Commerce Research, 2024 - Springer
… selling therefore becomes one of the vital strategies in e-commerce. … capital to enhance
product quality, which are consistent with traditional wisdom and practical operations. For the live …

The dimensions of streaming: toward a typology of an evolving concept

HS Spilker, T Colbjørnsen - Media, Culture & Society, 2020 - journals.sagepub.com
… are accustomed and confident with operating across an array of streaming and social media
Streaming is a field where the strategies and practices of the parties involved are rapidly …

Fly with the wings of live‐stream selling—Channel strategies with/without switching demand

R Pan, J Feng, Z Zhao - Production and Operations …, 2022 - journals.sagepub.com
… We further find that a dual‐channel strategy may no longer be better than a single live‐stream
strategy by investigating the impact of the switching demand on the channel strategy. …

Assessing the factors influencing the adoption of over-the-top streaming platforms: A literature review from 2007 to 2021

T Mulla - Telematics and Informatics, 2022 - Elsevier
… that will not result in frustration and confusion when operating the product. In the era of social
… their competition by attracting customers through different strategies, such as discounts and …

The streaming network: Conceptualizing distribution economy, technology, and power in streaming media services

T Colbjørnsen - Convergence, 2021 - journals.sagepub.com
… approaches to music streaming, with the latter tying its software operations in with hardware.
US … This strategy is discussed in the following section on streaming services and content …

Bit by (Twitch) bit:“Platform capture” and the evolution of digital platforms

WC Partin - Social media+ society, 2020 - journals.sagepub.com
platforms have emerged as an important revenue stream as other … The strategy was successful
and, by 1998, RP had more … of these services and began operating them at scale, Twitch …

Optimal contract design for live streaming shopping in a manufacturer–retailer–streamer supply chain

Y He, L Chen, J Mu, A Ullah - Electronic Commerce Research, 2024 - Springer
… 4, we derive the equilibrium price strategiesstreaming, as a new and contactless retail
strategy, has received considerable attention in academia. Most extant literature on live streaming

Consumption of OTT media streaming in COVID-19 lockdown: Insights from PLS analysis

G Gupta, K Singharia - Vision, 2021 - journals.sagepub.com
streaming platform. The customers are also at a liberty to cancel the subscription anytime.
Also, as satisfaction itself would not ensure repeat purchase (Appelbaum, 2001), it becomes …

Towards streaming perception

M Li, YX Wang, D Ramanan - … Conference, Glasgow, UK, August 23–28 …, 2020 - Springer
… In such settings, low-latency algorithms are imperative to ensure safe operation or enable
a … In our benchmarks, we adopt a similar zero-order hold strategy, but extend it to a broader …

Locating power in platformization: Music streaming playlists and curatorial power

R Prey - Social media+ society, 2020 - journals.sagepub.com
platform power dynamics through three of the most important markets that Spotify—the leading
audio streaming platformstrategy, it is a strategy that makes sense when we understand …