Western and Asian customers' perception towards Chinese restaurants in the United States

J Ma, H Qu, D Njite, S Chen - … of Quality Assurance in Hospitality & …, 2011 - Taylor & Francis
Chinese food is one of the three most popular ethnic foods in the United States (US).
However, relative little research attention has been paid to this segment, especially in the …

[PDF][PDF] Western and Asian Customers' Perception Towards Chinese Restaurants in the United States

JE MA, H QU, D NJITE, SU CHEN - Journal of Quality Assurance …, 2011 - researchgate.net
Chinese food is one of the three most popular ethnic foods in the United States (US).
However, relative little research attention has been paid to this segment, especially in the …