Beyond Convenience: Understanding E-Service Quality Role In Fostering E-Customer Satisfaction And Loyalty

SYR Utami, E Yulianto, AN LIF - Jurnal Manajemen, 2024 - ecojoin.org
This research investigates the relationships between e-service quality, customer satisfaction,
and loyalty within Indonesian e-commerce, explicitly focusing on the Shopee platform …

Beyond Convenience: Understanding E-Service Quality Role In Fostering E-Customer Satisfaction And Loyalty

SYR Utami, E Yulianto, AN LIF - Jurnal Manajemen, 2024 - ecojoin.org
This research investigates the relationships between e-service quality, customer satisfaction,
and loyalty within Indonesian e-commerce, explicitly focusing on the Shopee platform …