Persuasive messages, popularity cohesion, and message diffusion in social media marketing

YT Chang, H Yu, HP Lu - Journal of Business Research, 2015 - Elsevier
Social media marketing is an influential marketing method. Liking or sharing social media
messages can increase the effects of popular cohesion and message diffusion. This …

[PDF][PDF] Persuasive messages, popularity cohesion, and message diffusion in social media marketing

YT Chang, H Yu, HP Lu - Journal of Business Research, 2015 - e-tarjome.com
Persuasive messages, popularity cohesion, and message diffusion in social media marketing
Page 1 Persuasive messages, popularity cohesion, and message diffusion in social media …

Persuasive messages, popularity cohesion, and message diffusion in social media marketing

YT Chang, H Yu, HP Lu - Journal of Business Research, 2015 - ideas.repec.org
Social media marketing is an influential marketing method. Liking or sharing social media
messages can increase the effects of popular cohesion and message diffusion. This …

[PDF][PDF] Persuasive messages, popularity cohesion, and message diffusion in social media marketing

YT Chang, H Yu, HP Lu - Journal of Business Research, 2015 - academia.edu
Persuasive messages, popularity cohesion, and message diffusion in social media marketing
Journal of Business Research Page 1 Persuasive messages, popularity cohesion, and …

Persuasive messages, popularity cohesion, and message diffusion in social media marketing

YT Chang, H Yu, HP Lu - JOURNAL OF BUSINESS RESEARCH …, 2015 - ir.lib.pccu.edu.tw
Social media marketing is an influential marketing method. Liking or sharing social media
messages can increase the effects of popular cohesion and message diffusion. This …

Persuasive messages, popularity cohesion, and message diffusion in social media marketing

YT Chang, H Yu, HP Lu - JOURNAL OF BUSINESS RESEARCH …, 2015 - irlib.pccu.edu.tw
Social media marketing is an influential marketing method. Liking or sharing social media
messages can increase the effects of popular cohesion and message diffusion. This …

Persuasive messages, popularity cohesion, and message diffusion in social media marketing

YT Chang, H Yu, HP Lu - Journal of Business Research, 2015 - econpapers.repec.org
Social media marketing is an influential marketing method. Liking or sharing social media
messages can increase the effects of popular cohesion and message diffusion. This …

Persuasive messages, popularity cohesion, and message diffusion in social media marketing

YT Chang, H Yu, HP Lu - 2014 - danesh-rah.ir
Persuasive messages, popularity cohesion, and message diffusion in social media marketing
Page 1 Persuasive messages, popularity cohesion, and message diffusion in social media …