An investigation of precursors of online impulse buying and its effects on purchase regret: role of consumer innovation

MA Sarwar, J Nasir, B Sarwar, M Hussain… - International Journal of …, 2024 - emerald.com
Purpose Impulsive buyers are a dream segment for retailers and marketers. Stimulants in
the retail environment and cognitive aspects evoke a sudden urge the acquisition of …
被引用次数：14 相关文章
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[PDF][PDF] An investigation of precursors of online impulse buying and its effects on purchase regret: role of consumer innovation

MA Sarwar, J Nasir, B Sarwar, M Hussain, A Abbas - researchgate.net
Purpose–Impulsive buyers are a dream segment for retailers and marketers. Stimulants in
the retail environment and cognitive aspects evoke a sudden urge the acquisition of …

An investigation of precursors of online impulse buying and its effects on purchase regret: role of consumer innovation

MA Sarwar, J Nasir, B Sarwar, M Hussain… - International Journal of …, 2023 - emerald.com
Purpose Impulsive buyers are a dream segment for retailers and marketers. Stimulants in
the retail environment and cognitive aspects evoke a sudden urge the acquisition of …