An adaptive learning approach for customer churn prediction in the telecommunication industry using evolutionary computation and Naïve Bayes

A Amin, A Adnan, S Anwar - Applied Soft Computing, 2023 - Elsevier
Customer churn is a complex challenge for burgeoning competitive organizations,
especially in telecommunication. It refers to customers that swiftly leave a company for a …

An adaptive learning approach for customer churn prediction in the telecommunication industry using evolutionary computation and Naïve Bayes

A Amin, A Adnan, S Anwar - 2023 - dl.acm.org
Customer churn is a complex challenge for burgeoning competitive organizations,
especially in telecommunication. It refers to customers that swiftly leave a company for a …