Engaging the customer with augmented reality and employee services to enhance equity and loyalty

A Butt, H Ahmad, F Ali, A Muzaffar… - International Journal of …, 2023 - emerald.com
Purpose This study aims to understand customer equity and loyalty using augmented reality
(AR) and employee services in a physical retail environment. The current study investigated …
被引用次数：16 相关文章

Engaging the customer with augmented reality and employee services to enhance equity and loyalty

A Butt, H Ahmad, F Ali, A Muzaffar… - International Journal of …, 2023 - emerald.com
Purpose This study aims to understand customer equity and loyalty using augmented reality
(AR) and employee services in a physical retail environment. The current study investigated …

Engaging the customer with augmented reality and employee services to enhance equity and loyalty

A Butt, A Hassan, A Muzaffar… - International Journal of …, 2023 - open-access.bcu.ac.uk
Purpose This study aims to understand customer equity and loyalty using augmented reality
(AR) and employee services in a physical retail environment. The current study investigated …

[引用][C] Engaging the customer with augmented reality and employee services to enhance equity and loyalty

A Butt, H Ahmad, F Ali, A Muzaffar… - International Journal of …, 2023 - ingentaconnect.com
PurposeThis study aims to understand customer equity and loyalty using augmented reality
(AR) and employee services in a physical retail environment. The current study investigated …

Engaging the customer with augmented reality and employee services to enhance equity and loyalty

A Butt, A Hassan, A Muzaffar… - International Journal of …, 2023 - open-access.bcu.ac.uk
Purpose This study aims to understand customer equity and loyalty using augmented reality
(AR) and employee services in a physical retail environment. The current study investigated …