Value co-creation with Internet of things technology in the retail industry
Internet of things (IoT) is a novel paradigm that aims to bridge the digital world with the real
world. With the rapid advancements in Internet and communication technology, we are …
world. With the rapid advancements in Internet and communication technology, we are …
Value co-creation with Internet of things technology in the retail industry
MS Balaji, SK Roy - Journal of Marketing …, 2017 - research-repository.uwa.edu.au
Internet of things (IoT) is a novel paradigm that aims to bridge the digital world with the real
world. With the rapid advancements in Internet and communication technology, we are …
world. With the rapid advancements in Internet and communication technology, we are …