A conceptual analysis on the impact of big data analytics toward on digital marketing transformation

H Ramirez-Asis, M Silva-Zapata… - 2022 2nd …, 2022 - ieeexplore.ieee.org
The study explores in competitive environment, digital transformation is critical. Many
businesses have begun them becomes further by developing new business models …
被引用次数：8 相关文章
[PDF] researchgate.net

[PDF][PDF] A Conceptual Analysis on the Impact of Big Data Analytics Toward on Digital Marketing Transformation

H Ramirez-Asis, M Silva-Zapata, E Ramirez-Asis… - researchgate.net
The study explores in competitive environment, digital transformation is critical. Many
businesses have begun them becomes further by developing new business models …