Enhancing Customer Engagement on Business Facebook Pages in the Fuel Retail Sector

M Cepel, A Kotaskova, I Brezina - ECIE 2023 18th European …, 2023 - books.google.com
Social networks change the way how companies conduct their marketing activities. Potential
customers become part of companies' marketing activities instead of just being passive …
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Enhancing Customer Engagement on Business Facebook Pages in the Fuel Retail Sector

M Cepel, A Kotaskova, I Brezina - European Conference on …, 2023 - search.proquest.com
Social networks change the way how companies conduct their marketing activities. Potential
customers become part of companies' marketing activities instead of just being passive …