Hotel discount strategies on consumer responses: The role of involvement
S Hyun Lee, B Bai - Tourism Review, 2014 - emerald.com
Purpose–This paper aims to examine the impact of hotel discount strategies on consumers'
emotional and behavioral responses in the presence of differential levels of involvement in …
emotional and behavioral responses in the presence of differential levels of involvement in …
Hotel Discount Strategies On Consumer Responses: The Role Of Involvement
SH Lee, B Bai - Tourism Review, 2014 - stars.library.ucf.edu
Purpose–This paper aims to examine the impact of hotel discount strategies on consumers'
emotional and behavioral responses in the presence of differential levels of involvement in …
emotional and behavioral responses in the presence of differential levels of involvement in …
Hotel discount strategies on consumer responses: the role of involvement.
SH Lee, B Bai - 2014 - cabidigitallibrary.org
Purpose-This paper aims to examine the impact of hotel discount strategies on consumers'
emotional and behavioral responses in the presence of differential levels of involvement in …
emotional and behavioral responses in the presence of differential levels of involvement in …
[PDF][PDF] Hotel discount strategies on consumer responses: the role of involvement
SHLB Bai - researchgate.net
Purpose–This paper aims to examine the impact of hotel discount strategies on consumers'
emotional and behavioral responses in the presence of differential levels of involvement in …
emotional and behavioral responses in the presence of differential levels of involvement in …