Social media adoption: The role of media needs and innovation characteristics

IA Zolkepli, Y Kamarulzaman - Computers in human behavior, 2015 - Elsevier
This research is designed to empirically investigate how social media needs and innovation
influence the adoption of social media amongst Internet users. The theoretical perspective of …

Social media adoption

IA Zolkepli, Y Kamarulzaman - Computers in Human Behavior, 2015 - dl.acm.org
Media uses and gratifications, together with innovation characteristics merge to form a
model of social media adoption. Personal, social and tension release needs drive social …

[PDF][PDF] Social media adoption: The role of media needs and innovation characteristics

IA Zolkepli, Y Kamarulzaman - Computers in Human Behavior, 2015 - academia.edu
abstract This research is designed to empirically investigate how social media needs and
innovation influence the adoption of social media amongst Internet users. The theoretical …

Social media adoption: The role of media needs and innovation characteristics.

IA Zolkepli, Y Kamarulzaman - Computers in Human Behavior, 2015 - psycnet.apa.org
This research is designed to empirically investigate how social media needs and innovation
influence the adoption of social media amongst Internet users. The theoretical perspective of …

Social media adoption: The role of media needs and innovation characteristics

IA Zolkepli, Y Kamarulzaman - Computers in Human Behavior, 2015 - eprints.um.edu.my
This research is designed to empirically investigate how social media needs and innovation
influence the adoption of social media amongst Internet users. The theoretical perspective of …

Social media adoption: The role of media needs and innovation characteristics

IA Zolkepli, Y Kamarulzaman - Computers in Human Behavior, 2015 - infona.pl
This research is designed to empirically investigate how social media needs and innovation
influence the adoption of social media amongst Internet users. The theoretical perspective of …

[引用][C] Social media adoption: The role of media needs and innovation characteristics

IA Zolkepli, Y Kamarulzaman - Computers in Human Behavior, 2015 - cir.nii.ac.jp
Social media adoption: The role of media needs and innovation characteristics | CiNii
Research CiNii 国立情報学研究所 学術情報ナビゲータ[サイニィ] 詳細へ移動 検索フォームへ移動 …

Social media adoption: The role of media needs and innovation characteristics

IA Zolkepli, Y Kamarulzaman - Computers in Human Behavior, 2015 - infona.pl
This research is designed to empirically investigate how social media needs and innovation
influence the adoption of social media amongst Internet users. The theoretical perspective of …

Social media adoption: The role of media needs and innovation characteristics

IA Zolkepli, Y Kamarulzaman - Computers in Human Behavior, 2015 - eprints.um.edu.my
This research is designed to empirically investigate how social media needs and innovation
influence the adoption of social media amongst Internet users. The theoretical perspective of …