[PDF][PDF] The Eight 'P'of Marketing Mix
N Ahuja - raijmr.com
The paper assesses the current standing of the 4Ps Marketing Mix framework as the
dominant marketing management paradigm and identifies market developments, and …
dominant marketing management paradigm and identifies market developments, and …
[PDF][PDF] The Eight 'P'of Marketing Mix
N AHUJA - raijmr.com
The paper assesses the current standing of the 4Ps Marketing Mix framework as the
dominant marketing management paradigm and identifies market developments, and …
dominant marketing management paradigm and identifies market developments, and …