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[HTML][HTML] The effects of the content elements of online banner ads on visual attention: evidence from an-eye-tracking study

S Peker, GG Menekse Dalveren, Y İnal - Future Internet, 2021 - mdpi.com
The aim of this paper is to examine the influence of the content elements of online banner
ads on customers' visual attention, and to evaluate the impacts of gender, discount rate and …
被引用次数：26 相关文章

The Effects of the Content Elements of Online Banner Ads on Visual Attention: Evidence from An-Eye-Tracking Study

S Peker, GGM Dalveren, Y İnal - Future Internet, 2021 - ideas.repec.org
The aim of this paper is to examine the influence of the content elements of online banner
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The Effects of the Content Elements of Online Banner Ads on Visual Attention: Evidence from An-Eye-Tracking Study

S Peker, GGM Dalveren, Y İnal - Future Internet, 2021 - econpapers.repec.org
The aim of this paper is to examine the influence of the content elements of online banner
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The Effects of the Content Elements of Online Banner Ads on Visual Attention: Evidence from An-Eye-Tracking Study

S Peker, GGM Dalveren, Y Inal - 2021 - bora.uib.no
The aim of this paper is to examine the influence of the content elements of online banner
ads on customers' visual attention, and to evaluate the impacts of gender, discount rate and …

The Effects of the Content Elements of Online Banner Ads on Visual Attention: Evidence from An-Eye-Tracking Study.

S Peker, GG Menekse Dalveren, Y İnal - Future Internet, 2021 - search.ebscohost.com
The aim of this paper is to examine the influence of the content elements of online banner
ads on customers' visual attention, and to evaluate the impacts of gender, discount rate and …

The Effects of the Content Elements of Online Banner Ads on Visual Attention: Evidence from An-Eye-Tracking Study

S Peker, GGM Dalveren, Y İnal - Future Internet, 2021 - cir.nii.ac.jp
抄録< jats: p> The aim of this paper is to examine the influence of the content elements of
online banner ads on customers' visual attention, and to evaluate the impacts of gender …