Issue frame ownership: The partisan roots of campaign rhetoric

B Arbour - Political Communication, 2014 - Taylor & Francis
Campaigns can shape vote choice decisions by effectively framing issues for voters. I
examine how campaigns do this by studying the content of issues appeals in television …

Issue Frame Ownership: The Partisan Roots of Campaign Rhetoric.

B Arbour - Political Communication, 2014 - search.ebscohost.com
Campaigns can shape vote choice decisions by effectively framing issues for voters. I
examine how campaigns do this by studying the content of issues appeals in television …