Internal marketing and service quality in restaurants

MN Akroush, AA Abu‐ElSamen, GA Samawi… - Marketing Intelligence …, 2013 - emerald.com
A structured and self‐administered survey was employed targeting managers and
employees of tourism restaurants operating in Jordan. A sample of 334 of tourism …

Internal marketing and service quality in restaurants

MN Akroush, AA Abu-ElSamen… - Marketing …, 2013 - ingentaconnect.com
Purpose‐The purpose of this paper is to examine an empirical model of internal marketing
(IM) and internal service quality (ISQ) in tourism restaurants operating in Jordan …

Internal marketing and service quality in restaurants

MN Akroush, AA Abu‐ElSamen, GA Samawi… - Marketing Intelligence …, 2013 - emerald.com
Purpose–The purpose of this paper is to examine an empirical model of internal marketing
(IM) and internal service quality (ISQ) in tourism restaurants operating in Jordan …

[PDF][PDF] Internal marketing and service quality in restaurants

TJ Bagwell - Marketing Intelligence & Planning, 2023 - researchgate.net
Purpose–The purpose of this paper is to examine an empirical model of internal marketing
(IM) and internal service quality (ISQ) in tourism restaurants operating in Jordan …

[引用][C] Internal marketing and service quality in restaurants

MN Akroush, AA Abu-ElSamen… - Marketing …, 2013 - Emerald Group Publishing, Limited