Perceived usefulness of online customer reviews: A review mining approach using machine learning & exploratory data analysis

MG Majumder, SD Gupta, J Paul - Journal of Business Research, 2022 - Elsevier
Online customer reviews, considered as electronic word of mouth, have become very useful
in the era of e-commerce as they facilitate future purchase decisions. The present study …

Perceived usefulness of online customer reviews: A review mining approach using machine learning & exploratory data analysis.

M Guha Majumder, S Dutta Gupta… - Journal of Business …, 2022 - psycnet.apa.org
Online customer reviews, considered as electronic word of mouth, have become very useful
in the era of e-commerce as they facilitate future purchase decisions. The present study …

Perceived usefulness of online customer reviews: A review mining approach using machine learning & exploratory data analysis

M Guha Majumder, S Dutta Gupta… - Journal of Business …, 2022 - ideas.repec.org
Online customer reviews, considered as electronic word of mouth, have become very useful
in the era of e-commerce as they facilitate future purchase decisions. The present study …

[引用][C] Perceived usefulness of online customer reviews: A review mining approach using machine learning & exploratory data analysis

MG Majumder, SD Gupta, J Paul - Journal of Business Research, 2022 - cir.nii.ac.jp
Perceived usefulness of online customer reviews: A review mining approach using machine
learning & exploratory data analysis | CiNii Research CiNii 国立情報学研究所 学術情報ナビゲータ …

Perceived usefulness of online customer reviews: A review mining approach using machine learning & exploratory data analysis

M Guha Majumder, S Dutta Gupta… - Journal of Business …, 2022 - econpapers.repec.org
Online customer reviews, considered as electronic word of mouth, have become very useful
in the era of e-commerce as they facilitate future purchase decisions. The present study …