Social media: back to the roots and back to the future
AM Kaplan, M Haenlein - Journal of systems and information …, 2012 - emerald.com
This viewpoint provides insights to anyone who is interested in researching consumer use of
social media or using social media in a managerial context. It will be particularly helpful to …
social media or using social media in a managerial context. It will be particularly helpful to …
Social media: back to the roots and back to the future
AM Kaplan, M Haenlein - Journal of Systems and Information …, 2012 - ingentaconnect.com
Purpose‐The purpose of this paper is to provide a viewpoint on the historical roots and
future evolution of social media. Design/methodology/approach‐This paper provides a …
future evolution of social media. Design/methodology/approach‐This paper provides a …
Social media: back to the roots and back to the future
AM Kaplan, M Haenlein - Journal of Systems and Information …, 2012 - emerald.com
This viewpoint provides insights to anyone who is interested in researching consumer use of
social media or using social media in a managerial context. It will be particularly helpful to …
social media or using social media in a managerial context. It will be particularly helpful to …
[PDF][PDF] Social media: back to the roots and back to the future
AM Kaplan, M Haenlein - Technology, 2012 - academia.edu
Purpose–The purpose of this paper is to provide a viewpoint on the historical roots and
future evolution of social media. Design/methodology/approach–This paper provides a …
future evolution of social media. Design/methodology/approach–This paper provides a …
[PDF][PDF] Social media: back to the roots and back to the future
AM Kaplan, M Haenlein - Technology, 2012 - scholar.archive.org
Purpose–The purpose of this paper is to provide a viewpoint on the historical roots and
future evolution of social media. Design/methodology/approach–This paper provides a …
future evolution of social media. Design/methodology/approach–This paper provides a …
[PDF][PDF] Social media: back to the roots and back to the future
AM Kaplan, M Haenlein - Technology, 2012 - Citeseer
Purpose–The purpose of this paper is to provide a viewpoint on the historical roots and
future evolution of social media. Design/methodology/approach–This paper provides a …
future evolution of social media. Design/methodology/approach–This paper provides a …
[PDF][PDF] Social media: back to the roots and back to the future
AM Kaplan, M Haenlein - Technology, 2012 - academia.edu
Purpose–The purpose of this paper is to provide a viewpoint on the historical roots and
future evolution of social media. Design/methodology/approach–This paper provides a …
future evolution of social media. Design/methodology/approach–This paper provides a …