Next frontiers of research in data driven marketing: Will techniques keep up with data tsunami?
J Sheth, CH Kellstadt - Journal of Business Research, 2021 - Elsevier
The purpose of the paper is to provide a historical evolution of data driven marketing and
suggest next frontiers of research opportunities as a consequence of digital tsunami as well …
suggest next frontiers of research opportunities as a consequence of digital tsunami as well …
[PDF][PDF] Next frontiers of research in data driven marketing: Will techniques keep up with data tsunami?
J Sheth, CH Kellstadt - nscpolteksby.ac.id
The purpose of the paper is to provide a historical evolution of data driven marketing and
suggest next frontiers of research opportunities as a consequence of digital tsunami as well …
suggest next frontiers of research opportunities as a consequence of digital tsunami as well …
Next frontiers of research in data driven marketing: Will techniques keep up with data tsunami?
J Sheth, CH Kellstadt - Journal of Business Research, 2021 - ideas.repec.org
The purpose of the paper is to provide a historical evolution of data driven marketing and
suggest next frontiers of research opportunities as a consequence of digital tsunami as well …
suggest next frontiers of research opportunities as a consequence of digital tsunami as well …
Next frontiers of research in data driven marketing: Will techniques keep up with data tsunami?
J Sheth, CH Kellstadt - Journal of Business Research, 2021 - econpapers.repec.org
The purpose of the paper is to provide a historical evolution of data driven marketing and
suggest next frontiers of research opportunities as a consequence of digital tsunami as well …
suggest next frontiers of research opportunities as a consequence of digital tsunami as well …
[PDF][PDF] Next frontiers of research in data driven marketing: Will techniques keep up with data tsunami?
J Sheth, CH Kellstadt - Journal of Business Research, 2021 - academia.edu
The purpose of the paper is to provide a historical evolution of data driven marketing and
suggest next frontiers of research opportunities as a consequence of digital tsunami as well …
suggest next frontiers of research opportunities as a consequence of digital tsunami as well …
Next frontiers of research in data driven marketing: Will techniques keep up with data tsunami?
J Sheth, CH Kellstadt - Journal of Business Research, 2021 - Elsevier
The purpose of the paper is to provide a historical evolution of data driven marketing and
suggest next frontiers of research opportunities as a consequence of digital tsunami as well …
suggest next frontiers of research opportunities as a consequence of digital tsunami as well …
[PDF][PDF] Next frontiers of research in data driven marketing: Will techniques keep up with data tsunami?
J Sheth, CH Kellstadt - Journal of Business Research, 2021 - jagsheth.com
The purpose of the paper is to provide a historical evolution of data driven marketing and
suggest next frontiers of research opportunities as a consequence of digital tsunami as well …
suggest next frontiers of research opportunities as a consequence of digital tsunami as well …