Exploring relationships between Mongolian destination brand equity, satisfaction and destination loyalty

CF Chen, O Myagmarsuren - Tourism economics, 2010 - journals.sagepub.com
There has been growing interest among researchers in the concept of the customer-based
brand equity (CBBE) model that is widely applied in marketing research. Viewing a tourist …
被引用次数：187 相关文章

Exploring Relationships between Mongolian Destination Brand Equity, Satisfaction and Destination Loyalty

CF Chen, O Myagmarsuren - Tourism Economics, 2010 - cir.nii.ac.jp
抄録< jats: p> There has been growing interest among researchers in the concept of the
customer-based brand equity (CBBE) model that is widely applied in marketing research …

Exploring Relationships between Mongolian Destination Brand Equity, Satisfaction and Destination Loyalty

CF Chen, O Myagmarsuren - Tourism Economics, 2010 - ideas.repec.org
There has been growing interest among researchers in the concept of the customer-based
brand equity (CBBE) model that is widely applied in marketing research. Viewing a tourist …

Exploring relationships between Mongolian destination brand equity, satisfaction and destination loyalty

CF Chen, O Myagmarsuren - … the business and finance of tourism …, 2010 - dialnet.unirioja.es
There has been growing interest among researchers in the concept of the customer-based
brand equity (CBBE) model that is widely applied in marketing research. Viewing a tourist …

Exploring Relationships between Mongolian Destination Brand Equity, Satisfaction and Destination Loyalty

CF Chen, O Myagmarsuren - Tourism Economics, 2010 - econpapers.repec.org
There has been growing interest among researchers in the concept of the customer-based
brand equity (CBBE) model that is widely applied in marketing research. Viewing a tourist …

Exploring relationships between mongolian destination brand equity, satisfaction and destination loyalty

CF Chen, O Myagmarsuren - Tourism Economics, 2010 - researchoutput.ncku.edu.tw
There has been growing interest among researchers in the concept of the customer-based
brand equity (CBBE) model that is widely applied in marketing research. Viewing a tourist …
[PDF] academia.edu

[PDF][PDF] Exploring relationships between Mongolian destination brand equity, satisfaction and destination loyalty

CFU CHEN, O MYAGMARSUREN - Tourism Economics, 2010 - academia.edu
There has been growing interest among researchers in the concept of the customer-based
brand equity (CBBE) model that is widely applied in marketing research. Viewing a tourist …