Sustainable buying behaviour: An interplay of consumers' engagement in sustainable consumption and social norms
Grounded on the stimulus–organism–response (SOR) model, this study investigated the
direct and indirect impact of perception of eco‐brands (PEB) and perceived consumers' …
direct and indirect impact of perception of eco‐brands (PEB) and perceived consumers' …
Sustainable buying behaviour: An interplay of consumers' engagement in sustainable consumption and social norms.
M Mansoor, TM Awan… - … Social Science Journal, 2022 - search.ebscohost.com
Grounded on the stimulus–organism–response (SOR) model, this study investigated the
direct and indirect impact of perception of eco‐brands (PEB) and perceived consumers' …
direct and indirect impact of perception of eco‐brands (PEB) and perceived consumers' …