[图书][B] Costs of time versus money: A mental accounting view of satisfaction

RL Soster - 2011 - search.proquest.com
While satisfaction is a heavily researched construct in consumer behavior, the primary focus
has been on expectations and product performance, with limited attention to how both the …

Costs of Time Versus Money: A Mental Accounting View of Satisfaction

RL Soster - 2011 - scholarcommons.sc.edu
While satisfaction is a heavily researched construct in consumer behavior, the primary focus
has been on expectations and product performance, with limited attention to how both the …