[PDF][PDF] Increasing customers' loyalty. The contribution of marketing strategy, service quality and customer satisfaction

OS Themba, N Razak, H Sjahruddin - Archives of Business …, 2019 - researchgate.net
… of customer satisfaction can be proven that marketing strategy has a … on customer satisfaction
and customer satisfaction in real influencing customer loyalty as well as marketing strategy

Marketing strategy process: quantitative analysis of the customers' satisfaction

G Dudzevičiūtė, V Peleckienė - Business: theory and practice, 2010 - ceeol.com
… in a quantitative manner the customerssatisfaction factor. The … marketing strategy processes
proposed by different authors, to make quantitative analysis of the customerssatisfaction, …

A digital marketing strategy based on applications to rise customer satisfaction

L Nirmalasari, A Alwiyah, PA Sunarya… - … Journal of Cyber …, 2022 - iiast.iaic-publisher.org
customer satisfaction is defined as satisfaction with communication, as digital marketing
strategy is essentially a strategy … /seller/company to customers through digital communication …

[PDF][PDF] The influences of relationship marketing strategy and transaction cost on customer satisfaction, perceived risk, and customer loyalty

CF Cheng, AH Lee - African Journal of Business Management, 2011 - asiair.asia.edu.tw
marketing strategy and … marketing and transaction cost on customer satisfaction and
perceived risk. In addition, the influences of customer satisfaction and perceived risk on customer

[图书][B] Impact of marketing strategy, customer perceived value, customer satisfaction, trust, and commitment on customer loyalty

ML Li - 2011 - search.proquest.com
… of relational variables and relationship quality to build customer loyalty. Other studies …
marketing mix, perceived value, customer satisfaction, trust, and commitment to create customer

Customer satisfaction and the internal market: Marketing ourcustomers to our employees

NF Piercy - Journal of Marketing practice: Applied marketing …, 1995 - emerald.com
marketing strategy for customer satisfaction that goes far beyond customer satisfaction
organizational barriers to delivering customer satisfaction where it matters – in the external …

[引用][C] Analyzing the main marketing strategies leading to customer satisfaction

Z Farwq Hamadamin, U Shankar Singh - International Journal of Supply Chain …, 2019

[PDF][PDF] A study of relationship marketing on customer satisfaction

SC Lo - Journal of social sciences, 2012 - academia.edu
… The study illustrates how the concept of sharing with customers as a part of marketing
strategy maximises customer satisfaction. A successful marketing strategy and appropriate …

[PDF][PDF] Influence of E-marketing strategy on customer satisfaction

HR Das, PS Rao, GB Kamath… - International journal of …, 2019 - researchgate.net
… the favorable condition that affects the customer satisfaction level of the company. Managerial
… study of e-marketing strategy 2P+2C+3S to enhance customer satisfaction of the company. …

Relationship marketing and customer satisfaction: A conceptual perspective

D Aka, O Kehinde, O Ogunnaike - Binus Business Review, 2016 - papers.ssrn.com
marketing on customer satisfaction using Nigeria as an example. In … their marketing strategies
by this study as it identified the significant variables which influence customer satisfaction. …