Where does smart retailing come from? Why is it important for retail management? This
chapter aims at replying to these questions by describing the emergence of the …

Purpose This study develops the idea of smart retailing, exemplified in innovative,
technology-enriched retail services as part of service-oriented strategies. In particular, the …

In the previous chapters, we proposed frameworks to evaluate retailers' adoption of smart
retailing approaches, with related benefits and risks. We also considered the smart …

Nowadays, advanced interactive in-store technologies provide brick-and-mortar retailers
with a wide range of opportunities to interact with customers. Based on a comprehensive …

The share of e-commerce has been rising uninterrupted for many years, but the largest
share of sales is still achieved in stationary retail. Nevertheless, many retailers are forced to …

Smart services serve customers and their individual, continuously changing needs;
information and communications technology enables such services. The interactions …

Where the digital transformation is shaping society and consumer needs, traditional
business models are disrupted by technological innovations. Retail businesses are driven …

Accelerated by the big success of leading social web services like Facebook, Flickr, Twitter
or YouTube and the request of exciting features through the web community, a new genre of …

Retail is undoubtedly a key sector of the global economy. The popularization of a range of
solutions based on general-purpose technologies, such as the Internet of Things (IoT) …

Modern economy conditions are so-called Industry 4.0 affected all the sphere as of humans'
life. One of the main among them is retail. Retail is a last link between manufacturer and …