… transfer of tacitmarketingknowledge. Figure 1 shows the conceptual model of tacitknowledge transfer … between constructions that represent MarketingKnowledge Absorption Capacity (…
JL Zapata, JC Arroyo - PASOS Revista de Turismo y Patrimonio …, 2017 - ojsull.webs.ull.es
… of both types of knowledge conforms the organizational knowledge (… transfer of tacit knowledge in marketing as a process by which employees with knowledge in the discipline transfer …
… and marketing groups within Taiwanese small-and medium-… tenía un tiempo de permanencia en el hotel de hasta un año y el … Trust, collaborative culture and tacitknowledge sharing in …
J Musulin, J Gamulin… - 2011 Proceedings of the …, 2011 - ieeexplore.ieee.org
… the tacitknowledge … tacitknowledge because it is not directly learnt, rather created through different situations. For example, in hotel organizations the majority of specific tacitknowledge …
M Sigala, K Chalkiti - International Journal of Productivity and …, 2007 - emerald.com
… Respondents mainly represent university degree holders and managerial level staff working for up‐market (4 star and 5 star) relatively large hotels (more than 150 rooms). …
… Drawing on recommendations of Maak (2007), we place SMTE managers central to the advancement of a tacitknowledgetransfer as studies note that SMTE managersL pro-…
… In contrast, this study argues that those hotels which invest in … of knowledgetransfer across different market situations nor … can aid the transfer of tacitknowledge is based on the idea …
P Alford, R Jones - Tourism Management, 2020 - Elsevier
… marketing (DM) knowledgeacquisition in small and medium … their business premises (eg hotel, restaurant or meeting rooms… illustrates the tacitknowledge that resides in small firms and …
… TacitKnowledge: It is knowledgeacquired and stored in … Because Class A hotels were very smallhotels with less than (10) … Class B and C were small- medium and high hotels with an …