Capitalizing on social media: An evaluation of the public's preferences for plastic surgery social media content

E Shiah, AA Weidman, L Valentine, AH Alvarez… - Journal of Plastic …, 2023 - Elsevier
Background The effectiveness of utilizing social media platforms to promote clinical
practices and attract patients has been well established. This study aimed to assess what
plastic surgery social media content and educational material the public is most responsive
to. Methods An anonymous 25-question survey was distributed using REDCap and
Amazon's Mechanical Turk to ascertain demographic information, patterns of social media
use, levels of interest in plastic surgery, and preferences for plastic surgery content. Results …
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