… of celebrity endorsement on purchasing decisions for Clear brand shampoo, (2) the effect of
brand image on … decisions up to Clear brand, and (3) the influence of celebrity endorse and …

… on Clear shampoo products. The main objective of this study was to evaluate the effect of
celebrity endorser analysis, brand image, brand trust and television advertising on shampoo …

… endorsement from celebrities, 3) brand image, and 4) product quality, celebrity endorsement,
and brand image all at once on purchase decisions for cosmetics under the Wardah brand. …

… pengaruh dari celebrity endorser dan brand image terhadap keputusan pembelian pada
Shampoo … Teknik kuantitatif merupakan teknik yang digunakan dalam penelitian ini. Penelitian …

… Brand Image, Brand Trust and Celebrity Endorsement on Purchase Intention of Clear shampoo
… Trust Terhadap Keputusan Pembelian Produk (Studi pada Somethinc by Irene Ursula). …

… : pengaruh celebrity endorser, brand image terhadap keputusan pembelian shampo Pantene
di Kota Batam, dan … diantaranya Sunsilk, Clear, Lifebuoy dan Dove. Sedangkan produk …

… this study were celebrity endorsers, brand image, … celebrity endorser and brand image have
a significant effect on the influence of purchasing decisions by 58.6%, (2) celebrity endorsers …

… namely brand image, viral marketing, and celebrity endorsement … Brand Image, Viral Marketing
and Celebrity Endorsement … Top Brand Index shampo pada tahun 2023 diraih oleh brand …

… dalam penelitian ini yaitu celebrity endorser dan brand image sebagai variable independent
memiliki pengaruh yang … Clear Shampoo Di Kota Denpasar”, menunjukkan bahwa variabel …