ambitious objevtives of dealing with a broad field specturm of research, ranging from
Advertising, Architecture, Comic, Photography, Music, Visual Communication, to
Zoosemiotics. Aims to this book, as the author describe, s adventurous goal of a
topographical survey, of some main areas of theoritical and applied semiotics. In this book,
the approach to semiotic adopted is basically descriptive and pluratistic. The history aspect …